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Marketing

Practice the terms behind campaigns, audiences, analytics, testing, attribution, and paid promotion. Built for understanding how marketing work is measured.

BusinessMarketing

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Created by qram-ai

A constellation of connected study cards.

Preview 10 of 493 terms

TermPaired term
AdvertisingPaid, non-personal promotion
Affiliate MarketingPerformance-based marketing
AnalyticsMeasuring marketing performance
AudienceTarget group for marketing
A/B TestingComparing two versions of a marketing asset
Above the FoldVisible content without scrolling
Ad ImpressionOne ad display to a user
AttributionAssigning value to touchpoints
AuthorityCredibility in a niche
AwarenessConsumer knowledge of a brand

+ 483 more terms

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